MA Media and Communication
Programme Overview
The MA Media and Communication programme at Kristu Jayanti University is a research-driven, innovation-focused postgraduate degree that integrates advanced theoretical inquiry with creative media production. Across two years, students engage with contemporary media theories, rigorous academic research, and cross-platform content creation, fostering the ability to critically evaluate media narratives and design effective communication strategies. The programme places strong emphasis on innovation—encouraging students to develop original ideas, experiment with emerging technologies, and explore new storytelling paradigms across journalism, filmmaking, digital media, advertising and corporate and strategic communication. Graduates emerge as analytical and future-ready media professionals, equipped with a strong research foundation, an industry-oriented portfolio, and the strategic acumen to lead and innovate within the global media ecosystem.
Why Choose This Programme?
- Research-Centric Learning
- Innovation and Creative Experimentation
- Advanced Production Ecosystem
- Expert Mentorship and Interdisciplinary Exposure
- Industry and Academic Networking
- Structured Internship Experience
What You Will Learn
Career Prospectus
Programme Matrix
| Semester I | Semester II | Semester III | Semester IV |
|---|---|---|---|
| Reporting Methods | Data Visualisation | Media Psychology | Development Communication |
| Reporting Methods – Practical | Data Visualisation – Practical | Corporate Communication | Branding and Visual Identity |
| Editing and Print Design | Advertising Design | Business Journalism | Sports Journalism |
| Editing and Print Design – Practical | Advertising Design – Practical | Scripting and Storyboarding | Film Direction |
| Communication Theories | Integrated Marketing Communication | Media Research | Research Project |
| Media Law and Ethics | Film Aesthetics | Technical Writing | Internship |
| Photojournalism | Audio Visual Programme Production | Media Production | |
| Photojournalism – Practical | Audio Visual Programme Production – Practical |